The Inspiration

Dauntless was inspired by Courage and reflects the same.  In the 2nd chapter of our apologue, Dauntless is the first of three perfumes that will mirror three faces of the power of this Inner Beauty. 

Courage appears in many forms and its beauty shines brilliantly from the heart of its skilled journeyman, its heroes, and heroines. 

A legendary steed to ride; a mount to victory, Dauntless was created to mirror and support bold bravery under extremes.

The Concept

The intent was to create a natural olfactive feeling of the fire that comes from the heart and loins which moves us to bravely act.  It is the feeling of the surge; the reaching deep to prevail, the courage to rise and rise again, and to overcome the intimidation of fear to press on.  It forges a dynamic, fierce, and convicted act of conscious-will to face fear instead of fearing fear itself.  Triumph is forthcoming via our passion for our dreams; a thought of love, much stronger than fear.

To achieve this, we looked to those aromatics from nature that bear elemental signatures of fire, movement, and deep passion on the one hand, and rock steady self-possession on the other.  We also looked for materials analogous to “heart”.  Although a seeming dichotomy, it is that solid, implacable smelling thing (relentless steadiness) that we sought to combine with a powerful smell of stimulation and movement (action).   (Whereas Commitment is the path, Courage is walking it.)~

The Intelligence of the Ingredients

BITTER ORANGE (Brazil) is a bright, cheerful scent, a positive fragrance with bitter notes, which are also features that are typical of a great challenge.  It creates the opening volley in the head-notes of the perfume, while setting the emotional tone of dauntlessness.

GERANIUM (Reunion Island) was chosen as an enlivening opener, that along with the sweeter aspects of the orange, is opposite of a daunted or overwhelmed feeling.  Stating the obvious, to increase courage one must decrease fear.  Thus the insistent geranium sounds its trumpet to cheer you on, into the heart of both the perfume and the challenge.

ROSE and YLANG YLANG (Bulgaria and Madagascar) in the core of the heart-notes speak to the physical and metaphysical heart, saying, “at all costs remain strong!”.   One’s “Fight, Flight, or Freeze Response” must be mastered and hurdled to ensure victory!  As the heart steadies (Ylang), so does the mind.  As the pulse lowers, so does fear…and “Flight”.    Rose was added to remind the heart of that which matters; the potent key to overcoming.

SPICES (Madagascar and Guatemala), wreath the heart-notes adding a warming, stimulating presence that urges the steed onward.  “Freeze” is a dragon to be slain.  This is the signature smell of the lionhearted as they valiantly advance forward.

CARDAMOM (Guatemala) by nature reaches up from the heart-notes into the head-notes like the breath of a racehorse advancing beyond the starting gate.  Its generative warmth grows deeper and spreads as the perfume progresses, analogous to the coursing of blood through its inner tracks.

BENZOIN SIAM (Laos) and other resins in the base-notes provide a deep, intensely rich and sweet comforting smell.  These enduring resins are conceived by the plants as their protective shield and “fight” response of strength-from-within.  Sweet resins emit a powerful counterpoint fragrance to the acidic nature of tremulous nerves and tears.

CONIFERS (Canada) in the base notes call to mind towering strength and oxygenating breath.  The analogy is deep breath, standing tall, and forging on!  These notes integrate beautifully into the resins, creating a gorgeous, lasting, aromatic veil of resolute beauty.


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