FREQUENTLY ASKED QUESTIONS

“The use of pure perfume creates a renewal like bathing does.  It is transporting, refreshing, and uplifts the human heart.

APOLOGUE 

Coming Soon . . .

LINKS TO MORE IN-DEPTH INFORMATION

HOW DOES NATURAL PERFUME DIFFER?

FROM SOIL TO BOTTLE ~ THE JOURNEY OF NATURAL AROMATICS

How should I evaluate your perfume prior to purchasing a bottle?

WHEN WEARING OUR PERFUME ON YOUR HAIR, CLOTHING, OR IN SCENT JEWELRY — PURCHASE SCENT DOTS TO TEST

Our Scent Dots are a natural and unique way to experience the fragrance itself and to know if you like it.  Scent Dots will give you a good idea of how a perfume will perform on your hair, animal fiber clothing, or scent jewelry. 

The scent on the Scent Dot will be retained for at least 6-8 weeks, providing a “slow-motion” (long) period of time to intimately know the perfume.   The longevity is terrific, often exceeding 3 months.

Open the packet and let it breathe (keeping the packet open to air) for about 15 seconds to allow the alcohol to evaporate. 

Smell it every 1-2 hours for the first day.  For the next several days smell it a few times per day.  Thereafter, smell the scent every day.  The scent will unfold, transform, and eventually fade, but v-e-r-y slowly.

WHEN WEARING PERFUME ON YOUR SKIN — PURCHASE A FLIGHT TO TEST

We strongly advise that you purchase a Flight before purchasing a bottle, to sample how a perfume develops on your skin.   Every perfume interacts differently with each person’s individual body chemistry, the condition of the skin, ambient conditions, and activity.  Our fragrances will last anywhere from a couple hours to 8 hours or more on the skin, depending on each perfume, your chemistry, and the other variables.

Apply the perfume to a moister area of skin such as where the inner forearm meets the top of the forearm (on the side of your arm), so it isn’t as likely to be mechanically rubbed off in activity, as would be the case on the inner arm.  Wait for the alcohol to evaporate; about 15 seconds or until the area feels and looks dry.  Then smell the fragrance immediately and every 10-15 minutes for the first hour.  Then smell the perfume at 20-30 minute intervals for another 2 hours.  Finally, smell the fragrance at least once per hour for as long as you can smell the perfume.

 

EXPERIENCE THE SCENT

Your first fragrance perception will be the “top notes” or “head notes”.  They dissipate the quickest, soon revealing the “middle notes” or “heart notes”, which last a moderate amount of time.  Finally, the “base notes” will fully break through, and will last the longest amount of time.  The total time that this process takes and the stages it goes through can vary from perfume to perfume. 

This is why sampling perfumes is wise because the top notes are not the main experience of the perfume.  You need to love the whole perfume, especially its base notes as they linger the longest.   (Again, these are generalities; some perfumes smell much the same from top to bottom.) 

Sample a perfume at your leisure.  Consciously smell it often.  Enjoy the scent-journey as it proceeds through time to the dry-down, (when the long-lasting base notes eventually fade).

Test it again on another day at least.  Environmental and personal conditions change from day to day, which will create little differences.  We want you to be happy with your purchase.

EXPERIENCE THE FEEL

Notice the sensations in your body and nervous system and how the perfume changes the way you feel — the before and after.  The changes are palpable, ranging from subtle to distinct.  Be aware because it’s easy to be tricked as the shift is very smooth.  It is like never feeling a plane leave the ground but then you just realize you are airborne.

Notice what it does for you!   Stay observant and watch yourself and others.  You may be surprised at the interesting and meaningful things that happen in the days and weeks ahead as you wear the perfume.  You may end up circling back to reread the purpose of your perfume.

How should I apply the perfume?

CHALLENGING CONVENTION

There is a famous quote attributed to Coco Chanel.  When asked where one should wear perfume, her reply was, “Wherever you want to be kissed!”.  A fabulously romantic remark, and racy for her day, not to mention excellent marketing, which Chanel was known for.

But have you ever tasted perfume?  You may want to do the opposite of what Coco advised.

Also, you have probably heard that you should apply perfume to your “pulse points” such as your inner wrist or neck.  We are good with applying perfume to your neck (where kisses are least likely) but the inner wrists can be improved upon. . .

 THE OPTIONS AND HOW TO

ON YOUR CLOTHES

Natural animal fibers such as wool, alpaca, and cashmere hold scent especially well.  

1-2 sprays will be plenty and will last a very long time, often months.  Spray only your darker colored clothes that won’t be negatively affected by the natural pigments in the perfume.  When in doubt, spray a part of the inner garment first.

An animal fiber sweater, scarf, coat, hat, or blazer are all perfect candidates.

This method bypasses any problems you may have with negative skin reactions or any incompatibility with personal-chemistry.  (Spray an article of clothing that will not touch your skin.)

WITH SCENT JEWELRY

Spray your perfume on a small bit of natural animal fiber and tuck it into the jewelry housing.  Use a clipping from a sweater that you plan to discard, or purchase 100% wool.

This is another effective work-around for those with sensitive skin or personal chemistry that would otherwise ‘turn’ the perfume.

If you are a person who talks with your hands, think of the lovely wafts of perfume that will catch the air with a scent ring.  Moving a lot?  Scent earrings are amazing.  A scent necklace, laying on your skin, will capitalize on both heat and air movement to disperse the perfume. 

Choose a design that has plenty of aeration. 

ON YOUR SKIN

Place your perfume anywhere on the body that is exposed to air and where the skin is naturally moist. 

Avoid getting perfume in your eyes or on any mucous membrane areas.

While it is enjoyable to wear perfume on your inner wrists, keep in mind they are high-use areas of your body.  Perfume will wear off more rapidly due to simple mechanical friction and contact-transfer.  Just walking and swinging your arms against your body or working at your desk quickens the loss of the fragrance on your wrist.

To increase longevity, prime your skin by using lotion, balm, cream, or body oil prior to spraying on perfume.  However, the perfume will wear  closer to your skin as a result.

We find that taking a moment to reapply your perfume later in your day is useful and enjoyable.  Our travel size roll-on perfumes easily tuck into a purse, desk, or pocket for a refreshing, enjoyable, and discreet “reset”.

ON YOUR HAIR

After searching for published research on the subject, we didn’t find any.  Nonetheless, because our personal experience with this method is positive in many ways, we are going to share the information on it… both pro and con.

This is NOT a recommendation, per se.  This is information only.  If you decide to try this method, we cannot take responsibility.  However, you should at least know about it.  We’ll share what we do.

Why are we [personally] enthusiastic about this method?  Because natural perfume does not contain the synthetic molecules (not found in nature) that are responsible for extreme longevity.  Wearing natural perfume on hair and animal fiber clothing greatly extends the life of the fragrance.  And it is as sensual as applying it to the skin!

PROS

Natural perfume lasts much longer, due to the protein content of hair. 

Perfume worn in your hair catches the breeze.  As your tresses move in the breeze or as your body moves, the scent carries into the air.   Lean forward and a waft of your perfume circles your nose. As your hair (or head) moves, it feels and smells wonderful!  It gently radiates from the heat passing through it from the body, especially the head.   

Negative scent-change, (from the perfume reacting poorly with your skin/personal chemistry) is avoided.

CONS

The internet is rife with warnings about using perfume on hair.  The issue is that alcohol can dry the hair.   Misting hair as we describe below has never caused us a problem, used 2-3 x per week.  Perhaps we have strong hair.   Saturating hair with alcohol is a different matter.  It absolutely and drastically dries hair and damages it.

Also, we have read about (but have no experience with) the possibility of perfume staining light colored hair.   How much perfume is needed to do this, what in particular about a given perfume might do this, and the duration of contact would be needed is unknown to us — if this is even true.

Warnings are on the internet that perfume can negatively affect color-treated hair so, experiment first.
Perhaps this is directed at semi-permanent dyes?  Or possibly various formulas?  We have not found it to be a problem on hair, permanently colored with Pulp Riot. 

As you know, the internet can be as misleading as it can be helpful.  Certainly, every source we looked at was poor at explaining any details that would aid in decision making.

 

HOW WE DO IT

We wear perfume in all the same ways, described above, but our #1 choice is in our hair!   If you are interested after weighing the information for yourself, this is our method:

Spray from about 8-12 inches away to disperse the spray, avoiding your eyes.  We suggest you rotate spritzing locations until you know this method works for you.

Quite short hair in either gender does not perform as well, but will still work.

LADIES (or Long-haired Gents)

Spritz your hair below jaw-level to increase your personal enjoyment throughout the day.  

Spray your crown and the extra heat from your head will radiate the perfume up. 

Short hair?  Spritz the freest moving hair and hair on level with, or below your nose. 

GENTLEMEN

Your lower beard is the perfect spot to sport your fragrance… You can also spray your sideburns, exposed body hair, or your head.  

Short hair?  Spritz the freest moving hair and hair on level with, or below your nose. 

Note that there are perfumes made with water that are specifically made for hair.  Some of them contain an emulsifier.  Some do not and require a vigorous shake prior to spritzing.  This is an option to consider. 

THE VARIABLES

There are many factors that affect your perfume’s longevity: temperature of the ambient air, wind, humidity, how dry or moist your skin is, how hot you are, perspiration, your body chemistry, where you wear your perfume, and olfactory fatigue.

BODY CHEMISTRY

Aside from how an individual’s body interacts with perfume (to better or worse effect), your skin also “drinks” the perfume.  The fats in your skin and the volatile oils in the perfume have an affinity for each other.  Your skin, via its fats (lipids) will pull some of the perfume into your circulation.

This is one reason to use natural perfume, especially ours, because it further increases the positive effects of our elixirs.  That small, absorbed amount, thought to be about 10%, based on research, assists the effects that will happen via the molecules, energy, and smell.

OLFACTORY FATIGUE

This is the scientific term for the mechanism in your brain that will shut off conscious awareness of any odor after constant exposure to it for about 20 minutes.   You will think your perfume is a dud but you’ve been fooled.

The way to refresh your conscious awareness of your perfume is to “change it up”.  Go outside, smell a different aroma, drink an aromatic beverage, and you will again smell your perfume. . . for about 20 minutes.

Another way to wake up your perception is to change odor intensity. 

How can I best store and preserve my perfume?

Any perfume, natural or not, benefits from understanding the factors that negatively affect its chemistry:

AIR
Oxygen oxidizes.  It breaks down or changes the molecules in your perfume over time.

TEMPERATURE
Heat speeds up the normal chemical changes that occur over time and will decrease the original beauty of perfume more rapidly.  

Unstable (highly variable) temperatures in the environment will have a negative effect on the chemistry.  For example, kitchens, bathrooms, and near intermittent space heaters .

LIGHT
Certain UV (sun) light degrades perfume materials at a faster rate than normal.  Intense light also heats the perfume and is to be avoided.  Average low-level indoor light will work against your perfume but more slowly.  Of course, low or no light is best but practically speaking, few of us will store a perfume in a location that isn’t easily accessed.  Consider the light intensity multiplied by time. 

SOLUTIONS TO CARE FOR YOUR PERFUME 

Store perfume in stable room temperature.  Cooler places with less light are best.  

Many ingredients in natural perfume have an amazingly long shelf life.  The base notes often improve with age.  However, the top notes, (the lightest notes that greet you first), usually significantly dissipate in a year or so.  Some ingredients can spoil, especially if care is not taken.  This usually takes at least a year.  Some, many years. 

This does not mean that you won’t still enjoy your perfume, synthetic or natural, for several years, but it will gradually change in character.  

As any perfume ages, it can become more sensitizing.  You can decrease this by decanting your perfume into smaller bottles, topped off to decrease the air in the head of the bottle.  Store the decants in the refrigerator or other cool, dark area to maximally maintain the original character. 

In reality, you may not want to do any of the above.  The simple fix is to buy a smaller quantity that you will use in a year.

What about health concerns?

ALLERGIC REACTIONS OR SENSITIVITIES ARE POSSIBLE

There is a good chance that you will not have the reactions and sensitivity problems associated with synthetic products.  However, that cannot be assumed. 

If you have concern about allergies, irritation, or sensitivities:

Perform a 24-hr. patch test prior to widespread use:  apply a small amount of perfume on the inside of your arm.  Watch it over 24 hours.  If redness or other irritation occurs, wash the area with plenty of soap and water and discontinue the use of that perfume or other product.

Try wearing your perfume on your hair (see “How Should I Apply the Perfume”), dark clothes, or in scent jewelry if skin sensitivity is your issue.

If you have a tendency to develop respiratory distress be prepared to get fresh air if needed.

If you use an inhaler for pre-existing respiratory issues, have it handy to be used if needed, as your physician directed.   

Some of the perfume materials we use can make your skin more sensitive to the sun (Sun Sensitivity).  If you anticipate having significant sun or sunlamp exposure, it is best to not wear our perfume on exposed skin.  Instead, apply the perfume to your hair, scent jewelry, or clothes. 

Discontinue use of perfume that is older than 2 years old or switch to using it on your hair, dark clothes, or scent jewelry.

Buy in smaller quantities.  Any perfume can become more allergenic as oxidation increases over time.

Of special note to allergy sufferers:

We regret that the root cause of how the immune system becomes so reactive in regard to allergies has not been forthcoming from research.  The following story provides hope that the the real cause of allergies, involving a reactive immune system, will be found soon.

In 2019, a local, Harvard-Trained MD stated that the cause of autoimmune disease is now known. The cause is a sick gut.  It was a shocking statement, only surpassed by his next statement.  He said he had “cured” many auto-immune diseases.  Upon further investigation, his treatment was a diet that rebuilt the gut over two years. (GAPS)  Since that time, we witnessed his claim proven by one of his recent patients who recovered from an autoimmune condition. 

IF YOU ARE NURSING OR PREGNANT OR PLAN TO BE

You may use our perfume quite safely if you wear it on your clothes, hair, or scent jewelry.  We do not recommend exposing yourself to heavy amounts.  Moderation or on-occasion are the key.

Consult a qualified physician before topical use of any perfume or other chemical, especially in the first trimester and when trying to become pregnantOther chemicals that are more critical to avoid all together may include products for yard care, farming, cleaning, professional use, personal care, and drugs of any kind. 

For worried parents, natural perfume is not your greatest threat.   Research from MIT implicates Glyphosate (Round Up) as being especially dangerous to you, the environment, a developing fetus, and children.  It is implicated in many illnesses and is linked to the Autism spectrum disorders.  Autism now occurs in 1 out of 50 children.  It is predicted to reach 1 in 2 children sometime in the 2030’s.   Glyphosate is widely and heavily used in the US.  It is now so ubiquitous that we are unable to avoid some of it in our bodies.  The best defense is eating organic food that is prepared from scratch, and pure water, which ensures that you will get far lower amounts of Glyphosate.

While most natural perfume ingredients, in folklore and [some] science, are said to be acceptable during pregnancy, a few are not.  The dose, (the amount over time) of that aromatic constituent or isolate is what you would need to be aware of.  Because that is not possible in most purchased products, it is best to wear your perfume on hair and clothes, –or with scent jewelry, –or abstain, –or content yourself with a modest amount of single-note fragrance that has been approved for pregnancy by your qualified health care provider.

DO NOT GET PERFUME IN YOUR EYES OR ON OTHER MUCOUS MEMBRANES  

It will cause irritation and may cause damage.  Mucous membranes are your eyes, inside your nose, mouth, throat, and genital-anal area.  

KEEP PERFUME OUT OF THE REACH OF SMALL CHILDREN

Little children have been known to drink perfume.  Although our ingredients are generally regarded as safe when used as directed, they are not intended for oral consumption, especially if an entire bottle were to be consumed.  The amount (dose) in the tiny body of a small child is of concern.   Ingesting a few sprays is quite unlikely to harm a child, but we warn against taking a risk.

Children can accidentally spray their eyes or those of another child.  

They might take the perfume near high heat (a fire hazard). 

Or, they may break the glass and cut themselves.  Etc.

To where can you ship?

We ship to the United States and its territories.  Your perfume contains alcohol, so it is required to ship “Surface Only” (by boat or ground), which takes 5-8 business days once shipped.  Recently, in 2020, changes have been made to the United States Postal Office that may occasionally increase the shipping time beyond normal.

Shipping is complimentary. 

What Are The Standards For Using The Term, "Natural"?

Standards vary by organization.  The International Organization for Standardization (ISO) defines natural, raw, perfume materials as being obtained from plants through physical means of extraction, distillation or expression. If the materials are made in a lab to be “nature identical” (bio-identical) or are synthetically modified, altered, reconstituted, etc., the ISO states that they cannot be described as “natural”.

Other agencies state that natural, aromatic, raw materials are considered to be essential oils and their fractions, isolates, resins, distillates, extracts and volatile concentrates, with the exception that Absolutes are not included.

Still other entities believe that organic or pesticide-free plants must be part of the definition.

In the US, the FDA has nothing more than a policy, defining what the word “natural” means on a label: 

“Although the FDA has not engaged in rulemaking to establish a formal definition for the term “natural,” we do have a longstanding policy concerning the use of “natural” in human food labeling. The FDA has considered the term “natural” to mean that nothing artificial or synthetic (including all color additives regardless of source) has been included in, or has been added to, a food that would not normally be expected to be in that food. However, this policy was not intended to address food production methods, such as the use of pesticides, nor did it explicitly address food processing or manufacturing methods, such as thermal technologies, pasteurization, or irradiation. The FDA also did not consider whether the term “natural” should describe any nutritional or other health benefit.”

Unfortunately, in the world of sales the term “Natural” means next to nothing because it is widely used deceptively.   Read the following sections to learn more about the natural materials we use, what they truly are, and decide for yourself what you think.

WHAT Raw Ingredients do YOU USE?

At Apologue, we use: Absolutes, CO2’s, Tinctures, Essential Oils, Fractionated or Rectified Oils, Natural Isolates, and Natural Undenatured Perfumer’s Alcohol.    We usually use organic Grain Alcohol, but may also use  organic Grape, Sugar Cane derived, or other Specialty Alcohols.

These scented materials are extracts from raw, natural materials including

Herbs, Spices, Citrus, Woods, Conifers, Leaves, Grasses, Roots, Rhizomes, Moss, Fungi, Aquatic plants, Resins, Flowers, Mineralics, and Animalics.

Read “ARE APOLOGUE PERFUMES CRUELTY FREE?”, on this page, below.

 

WHAT ABOUT CONSERVATION AND SUSTAINABILITY

THE PERFUME LIQUID

Our all-natural perfumes will safely biodegrade.  There are some extremely long-lived molecules that we use but these have not been shown to cause any health problems.  Quite the contrary.  They have been shown to benefit physical, mental, and emotional well-being.  They fight many kinds of disease.   Importantly, all molecules/chemicals in our perfumes are found in nature .

Our perfume ingredients are 90% organic on average, and never less than 85%.   As time goes by, ever more farmers are switching to organic and we hope the percentage will go up.

Some of our ingredients are extracted from conventionally grown crops. (Many ingredients are not available in organic.)  Extremely low, trace amounts of pesticides remains in our finished perfumes.

Some of our ingredients called, “Absolutes” are extracted from natural materials using hexane.  Exceedingly minute, trace amounts of it are in the finished perfume.  These materials include the worlds most beautiful floral aromatics.  We feel they are indispensable to our perfumes. 

Thankfully, there is a new, hexane-free solvent,  just coming into use that solves the problem.  Apologue will switch to using these new materials as they become available.

To explain how tiny the amount of hexane or pesticides are, know that one breath of city air contains vastly greater amounts of toxins than in a years worth of our perfume.

 

PACKAGING

When we originally created our packaging, we made an effort to minimize our footprint.  Here is how: 

Our luxury box was made to be reused. 

    • The box-back label peels off cleanly.  The tray insert comes out with a firm, steady, twist-pull-pry action.  (Use the bottle cavity to grip.)  
    • The box, minus the tray, can be reused as a “treasure box” or for a gift box.  Hint:  Little (and big) girls love pretty boxes.
    • The box, minus the tray is also recyclable. 
    • The tray was created so that the perfume safely ships without peanuts or bubble wrap, and its small size lowers the energy required to ship.
    • The sturdy, compact shipping box is also a handy size to reuse when you are shipping a small gift of your own. 

Our bottles are glass and can be recycled or reused. 

    • The 3ml roller-ball housing will pop out of the bottle neck by pushing sideways and slightly up at the top.
    • The 15ml and 30ml bottles make charming bud vases, or you can also use a cork as a new seal to create a reusable bottle. — However, it is not something we recommend for everyone.  Getting the metal, spray-housing-collar off is tricky.  The glass can easily break if one is not very careful.    The bottle is made of thick, high-quality, high clarity glass.  It breaks cleanly with too much pressure, leaving a razor sharp ridge that easily cuts.  (If you try this, we are not responsible for injuries.)

OUR PERSONAL SPRAY SET REMOVAL PROCEDURE

 

            • Wear thick leather gloves during the procedure. 
            • First, remove the spray head. 
            • Then grasp the top edge of the collar with a needle-nose pliers to pull straight up a tad.  Repeatedly do this, working your way around the collar.
            • This creates a small space to insert a strong knife-edge under the bottom edge of collar.  Gently pry up a little.   Patience and gentleness is the key.  Shift the position of your knife a tiny bit and repeat the gentle “pry-up-action”, working your way around the collar in this fashion.  Then repeat the action, going around the circumference again, and yet again until a sufficient gap is opened.  
            • Use a c-clamp  jaw-style cutter / pliers that have a claw-bite action to grasp the collar under the bottom edge on both sides and gently pull straight up.  The collar will easily give way and come off.   
            • The remaining, non-recyclable, plastic spray-set is then easily lifted out of the bottle.  
What Is The Difference Between Threatened or Endangered?

“THREATENED” means the plant has become increasingly scarce in the wild, potentially threatening the species.  It puts us all on alert to be cautious.  We should more closely monitor the seriousness of the status of the plant, or if needed reverse the negative trend through moderating use or to seek alternatives and so on.

“ENDANGERED” means the plant is getting close to being on the “critically endangered list”.  In other words, it is time to put the brakes on its use before it is so critically scarce that extinction of the species is imminently at stake (“CRITICALLY ENDANGERED”). In this case we should all cease to buy or use products made from that plant in a concerted effort to help prevent its extinction. To lose species is a loss to us all. The additional loss of balance in the environment and the loss to future generations is incalculable.

There are nuances in the reports found on the internet about “threatened” or “endangered” species that may be confusing or misleading:

Regarding specific plant species with a very a specific scent profile that only grows in a specific geographical area: When those plants are endangered, it means exactly that. An example is Sandalwood, specifically from the Mysore region of India. It is endangered and we should all avoid its use. Yet Sandalwood from plantations in other areas of the planet are well-managed and are perfectly responsible to use.

Some endangered species lists can be inadvertently misleading.  For example, a plant may indeed be endangered in one area of the planet but be abundant in the wild in another area, or under cultivation somewhere else.

Here is where you must either do your own research or trust your perfumer to source responsibly.

An excellent source to visit for up to date information on all species, not just plants, is the IUCN Red List.

 

If protection of species is your only concern, synthetic perfumes may be a good choice for you.  They entirely avoid endangering plants.  There is no scarcity or need for mindfulness.   Of course, it is never quite so simple.  The trade-off is more complex than this one factor. 

__________________

If Apologue Uses Aromatics from Endangered Species You May Assume:

We are tapping our stock of beautifully aged materials, purchased long before the plant was placed on the endangered species list

or

We are using materials that are in healthy supply from an abundant location and are not truly threatened or endangered

or

We may have missed a problem.  If so, please let us know.

Are Apologue Perfumes Cruelty Free?

Apologue is “animal testing and cruelty-free”.  We support changes in our global system that start with recognizing that animals are sentient beings, capable of great suffering and with no way to voice their pain.

Apologue had to make the decision to remain silent on this claim – or if we made the claim, to ensure that you knew what it really meant:

Regarding Animal Testing

In the US, by law, all materials intended for human consumption, including all-natural perfume materials, must be tested on animals by researchers to prove the designation “GRAS”, or “generally regarded as safe”.  

When a perfume business claims “no animal testing” that merely means that no testing is done in that business.   That is to say, every perfume-related company, except those bringing a totally new synthetic or natural product to market, does not need to do testing of any kind.

The claim is [then] little more than an announcement of a political stance or addressing customers who are unaware of the way the system works but are trying their best to do good.  If you are against animal testing, your efforts must be spent on animal farms, scientific methodologies, and governmental policy makers.  Your average perfume company has zero to-do with the matter.

Regarding Animal Cruelty

Not engaging in animal cruelty is simple to claim when the perfumery uses only botanicals.  If the perfumery uses natural animalic fragrances the claim becomes more important to understand.

Apologue uses “found” animalics, which means that the animal left the aromatic substance behind and someone literally found it.

We also use animalic materials that are verified to be from areas where the overpopulation of the animal is causing devastating environmental effects.  (Loss of natural predators, etc.)  When relocation is not feasible and culling the animals is a critical and unavoidable solution, we find no ethical dilemma in using animalics derived from them.

Other animalics that we use are extracted from sustainable, cultivated, raw materials such as honeycomb or dairy products.

Natural Musk and Civet are not purchased on the open market at this time because of our own uncertainties surrounding reports of animal mistreatment and possible endangerment.  If a method of collecting “found” Musk or Civet develops, we would use them.  In such a situation, jobs are created for “collectors”.  The sustainable harvesting is incentive to protect these animals in the wild.  A win for all.

Synthetic perfumes use lab-made “animalics” in substitution, clearly a winner for animals such as the Musk Deer or Civet Cat.  Speaking strictly on animalics, to our nose, the real thing cannot be matched.

__________________

Overall, animal cruelty is quite a complex issue.  There may be exceptional circumstances that give the appearance of cruelty when in fact there is none.  There are times when one moral requirement conflicts with another.  But indeed, there are many obvious and needless reasons that animals suffer.

Apologue makes these twin claims because we avoid contributing to negative consequences for animals within a reasonable, contextual framework.  We support the kind care of animals in any circumstance and support the preservation of their habitat.

What Is The Difference Between Natural and Synthetic Isolates?

The definition of an isolate is “a chemical substance in an uncombined or pure state”.  Put another way, they are individual molecules.

Natural Isolates are made by nature and extracted by man.

Synthetic Isolates are made by man from a secondary, unrelated raw material, usually petroleum. 

More about isolates can be found under:

Our Ingredients

“HOW DOES NATURAL PERFUME DIFFER?”

“FROM SOIL TO BOTTLE ~ THE JOURNEY OF NATURAL AROMATICS”

Disclaimer

A disclaimer to any statement on this website that might be construed as health advice:

The reader should assume it is educational or opinion and otherwise seek medical advice from an appropriate physician about their health care decisions and treatment.

Have other questions not answered here? Contact us and we will be happy to help.

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